Property Review

Eco Square

Powered by verified data + DOSM

Generated 9 July 2026

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Executive Summary

Developer

SP Setia

Location

Johor

Type

Shop office

Price

RM11.5 mil+

Tenure

Completion

NewProjek Verdict

  • **Value & Pricing**: At RM11.5 million entry point, Eco Square shop offices present a significant capital requirement; competitiveness depends on comparative pricing per square foot against established commercial hubs, though tenure and completion timeline should be verified to assess true value proposition.
  • **Location & Connectivity**: Johor's secondary location limits accessibility compared to Klang Valley or Penang; absence of nearby MRT connectivity may constrain tenant appeal and leasing velocity, though proximity to local commercial nodes and highway access warrant detailed evaluation.
  • **Risk & Timing**: Unspecified completion date and tenure terms create material uncertainties; pre-launch or early-stage projects carry execution risks typical of SP Setia developments, and market absorption in Johor's shop office segment remains dependent on local economic growth and tenant demand maturity.

NewProjek Score

5.5

Moderate

  • Developer verification status not confirmed
  • Priced 2926% above area median — premium pricing
Market Price Analysis

Is this project priced fairly?

Developer PriceRM11,500,000
Johor MedianRM380,000
Priced 2926% above area median

Johor — Median Condo Prices (Verified)

YearMedian PriceYoY Change
2021RM350,000
2022RM358,000+2.3%
2023RM365,000+2.0%
2024RM372,000+1.9%
2025RM380,000+2.2%
Investment Analysis

Est. Monthly Rental

RM44,800–60,600

Based on similar properties in Johor

Gross Rental Yield

5.0%–6.0%

Annual rental / property price

Area Price Trend

+8.6%

Verified data 2021–2025

Price-to-Income

124.3x

National avg: 6.8x

Loan Eligibility by Salary

Monthly SalaryMax AffordableCan Afford?
RM5,000RM704kNo
RM7,000RM1.0 milNo
RM10,000RM1.5 milNo
RM15,000RM2.3 milNo
RM20,000RM3.2 milNo

Based on 4.5% interest, 35-year tenure, 70% DSR, RM500 existing commitments, 90% loan margin

Area Profile

DOSM income data for Johor

Median Household Income

RM7,712/mo

DOSM 2024

Mean Household Income

RM9,484/mo

DOSM 2024

Households Above RM8k

~43%

Estimated for Johor

Why Consider + Risk Factors

Why Consider

  • By SP Setia

Risk Factors

  • Under construction — completion delays are possible
  • Premium pricing relative to area median may limit resale upside
  • No MRT/LRT station listed nearby — may affect future demand

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Disclaimer: This report is generated using publicly available data from the government, DOSM, and developer disclosures. Rental estimates, yield projections, and risk assessments are indicative only and do not constitute financial advice. Market conditions may change. Consult a licensed property valuer or financial advisor before making investment decisions. NewProjek is not responsible for any decisions made based on this report.