Property Review

R&F Princess Cove Phase 3, New Casa Suites, Serviced Apartment, Johor Bahru, Johor

Powered by NAPIC + DOSM data

Generated 29 April 2026

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Executive Summary

Developer

R&F Properties

Location

Johor Bahru, Johor

Type

Serviced Apartment

Price

RM640k+

Tenure

Completion

NewProjek Verdict

  • **Value & Pricing**: RM640,000 entry price is competitive for serviced apartments in Johor Bahru's mid-range segment, though the absence of tenure information and completion timeline limits assessment of long-term value proposition and potential rental yield viability.
  • **Location & Connectivity**: Johor Bahru location offers proximity to Singapore and established commercial zones; however, the lack of nearby MRT connectivity is a notable disadvantage compared to developments in Kuala Lumpur, potentially limiting appeal to investors seeking high-yield short-term rental markets.
  • **Risk & Timing**: Incomplete project specifications (missing tenure, completion date, and phase status) present material investment uncertainty; serviced apartments face market saturation risks in Johor Bahru, and timing of completion relative to market cycles remains unquantifiable without developer timelines.

NewProjek Score

5.5

Moderate

  • Developer verification status not confirmed
  • Priced 68% above area median — premium pricing
Market Price Analysis

Is this project priced fairly?

Developer PriceRM640,000
Johor MedianRM380,000
Priced 68% above area median

Johor — Median Condo Prices (NAPIC)

YearMedian PriceYoY Change
2021RM350,000
2022RM358,000+2.3%
2023RM365,000+2.0%
2024RM372,000+1.9%
2025RM380,000+2.2%
Investment Analysis

Est. Monthly Rental

RM2,500–3,400

Based on similar properties in Johor

Gross Rental Yield

5.0%–6.0%

Annual rental / property price

Area Price Trend

+8.6%

NAPIC data 2021–2025

Price-to-Income

7.8x

National avg: 6.8x

Loan Eligibility by Salary

Monthly SalaryMax AffordableCan Afford?
RM5,000RM704kStretch
RM7,000RM1.0 milYes
RM10,000RM1.5 milYes
RM15,000RM2.3 milYes
RM20,000RM3.2 milYes

Based on 4.5% interest, 35-year tenure, 70% DSR, RM500 existing commitments, 90% loan margin

Area Profile

DOSM income data for Johor

Median Household Income

RM6,879/mo

DOSM 2022

Mean Household Income

RM8,517/mo

DOSM 2022

Households Above RM8k

~39%

Estimated for Johor

Comparable Projects

Similar projects in Johor

ProjectLocationPrice FromStatus
D'Putra SuitesKulaiRM322kCompleted
Nadira Residensi, Kota Tinggi, Johor - 2 Storey Terrace/Link HouseKulaiRM322kCompleted
Harmoni Permai @ Bandar Universiti PagohMuarRM349kNew Launch
Why Consider + Risk Factors

Why Consider

  • Located in Johor Bahru, Johor
  • By R&F Properties

Risk Factors

  • Under construction — completion delays are possible
  • Premium pricing relative to area median may limit resale upside
  • No MRT/LRT station listed nearby — may affect future demand
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Disclaimer: This report is generated using publicly available data from NAPIC, DOSM, and developer disclosures. Rental estimates, yield projections, and risk assessments are indicative only and do not constitute financial advice. Market conditions may change. Consult a licensed property valuer or financial advisor before making investment decisions. NewProjek is not responsible for any decisions made based on this report.

R&F Princess Cove Phase 3, New Casa Suites, Serviced Apartment, Johor Bahru, Johor Property Report — Is It Worth Buying? | NewProjek | NewProjek